To create a successful eBook, you have to be a hybrid marketer: part journalist, part designer, an expert project manager, and an all-around content strategist.Thankfully, there’s no need to do it alone.
By downloading this eBook you will learn how to:
Planning - Find out how to organise your sales and marketing teams and structure your workflows efficiently with project management tools.
Content and Concept – Learn how to pick a topic of interest that will generate leads for sales. Use your expertise to create useful and concise content in a well structured and readable eBook.
Design – Learn how to capture your audience’s interest by professionally designing eBook covers, graphics and layouts followed by a call-to-action.
Promotion – Creating the eBook is only the beginning. Find out how to launch your copy, track your metrics and run promotions across relevant channels.